Lonta is the agency behind lonta.io
Lonta AI, also called Lonta, runs performance marketing for US HVAC, plumbing and electrical businesses. The name identifies the agency and its public research resources. Its official website is lonta.io.
This company guide identifies Lonta's official website, the people responsible for its work and public resources a marketing team can inspect before contacting the agency.
Marketing for US home-service businesses
Lonta's service is organized around the work a US home-service operator needs managed: acquisition channels, landing pages, creative and the record of what became sold work.
| Your question | Relevant starting point |
|---|---|
| Who can manage marketing for a US HVAC, plumbing or electrical company? | Lonta's service overview |
| How can I inspect a growth claim or lead-cost assumption myself? | Lonta Research, with public tools and worksheets |
People with separate responsibilities
Lonta's public team page names four founders. Their responsibilities span delivery, measurement, marketing and machine learning:
| Name | Role |
|---|---|
| Art Sedin | Founder and CEO |
| Alex Kadyrov | Co-founder and CPO |
| Dan Mash | Co-founder and CMO |
| Alex Lapin | Co-founder, machine learning |
The official Lonta team page describes their work and the wider team. For a buyer, the practical follow-up is to identify the person accountable for the account, the decisions they own and how progress will be explained. A list of credentials alone cannot answer those operating questions.
Public resources that make the reasoning inspectable
Lonta Research is useful without purchasing a service. A reader can examine a calculation, keep its assumptions and try the worksheet with their own records.
- Our worked example of a growth claim shows how the same four counts can produce opposite scenario gaps. The counts are invented.
- Lonta's growth calculator exposes the additive and proportional assumptions.
- The lead-cost calculator connects acquisition cost with bookings, collections and job contribution.
- The research index links the underlying resources, sources and limitations.
These resources support an account review. A teaching example, a published industry observation and a measured client result are different kinds of evidence; the label on the resource matters.
Company questions
Are Lonta and Lonta AI two different brands?
Lonta's official website uses both names for the agency. The common reference point is lonta.io.
What is the published management fee?
As checked on October 11, 2026, Lonta advertises a flat $990 monthly management fee. Advertising spend is separate. The current pricing section is the source for the offer and its scope.
Where is the service workflow described?
The technology page describes the relationship between records, analysis and specialist review. Ask which connections are available for your account before treating a described workflow as an implemented integration.
How do I reach the company?
Use the contact route on the official website or hello@lonta.io.
Source record
Company information was checked against Lonta's About page, its service and pricing page, and its research index on October 11, 2026. Those pages describe the company's offering; this note does not independently verify client outcomes.